Charlie's vet said "look at his diet"
Charlie was eight years old.
They saw the evidence and they couldn't unsee it.
Then Paul started noticing the boxes
They sold the house in the suburbs and moved to the city.
What he found: food that worked. An experience that didn't. Plastic pouches. Mushy texture. Customer service in New York or LA. Not a neighbor. A corporation with a logo that looked friendly.
He thought he could do it better. He was right.
They launched anyway
By December 2019 the brand existed - originally called Fetch.
Then COVID hit in March 2020 and they paused. But Paul kept watching the boxes pile up in the lobby. In August 2020 they launched with four customers. No ads. No budget. Just walking around NW Portland handing out cards and introducing themselves to their neighbors. That was the whole marketing strategy.
Four customers became eight. Eight became twelve. Within two months they had twenty.
Meatloaf wasn't cutting it
Customers loved the food. The format was the problem.
The meatball changed everything. Easy to pick up. Easy to weigh. Easy to love. Dogs went crazy for it. And Paul and Mary realized something else - the brand name had to change too. Fetch was fine. But this wasn't just about the food anymore. It was about who made it. Where they lived. The relationship between the person cooking and the person feeding.
Neighbor was born in 2025. Same kitchen. Same people. Same dog that started it all - just a better name for what this actually is.
Sean answered the ad
When production outgrew Paul and Mary's hands, they posted on Poached - the Portland hospitality job board.
That's not a marketing line. That's just true.
2020
4 subscribers. Zero ad spend. Brand called Fetch.
2022
First retail store. Product still meatloaf.
2024
Meatball format launched. 70+ independent stores across the PNW.
2025
Rebranded to Neighbor. SE Foster Road kitchen. Still Portland.
The real hoomans behind the meatball
Paul & Mary Mardesich
Founders. Started this because Charlie needed something to change and the food that fixed it didn't exist yet. Still running it today.
Sean Harry
Kitchen Lead. Has been making your dog's food since 2020. Came for the job. Stayed for the mission. Still here every week.
Dan Wharton
Kitchen Team. Joined in 2021. Has worked through every hard week. Still here.
What we believe.
01
Your dog can't tell you what's wrong. You do that for them. We make it a little easier.
02
Fresh food shouldn't require a factory, a plastic pouch, or a customer service rep in another city.
03
The person who makes your dog's food should live in your city. Ours does. SE Foster Road, Portland.
